Extended Enterprises and Collaborative networks Branding Issues

[researcher]

Extended Enterprises and Collaborative networks Branding Issues

Arash Aloosh
MBA, Mazandaran University of Science and Technology, Babol, Iran

Mohammad Aghaei
PhD, Shahid Beheshti University, Department of Business, Tehran, Iran

Mohsen Akbarpour Shirazi
PhD, K. N. Toosi University of Technology, Industrial Engineering Department, Tehran, Iran

Talieh Tarighati
BSc, MUST, Industrial Engineering Department, Babol, Iran

Hamed Shojaei Baghini
MBA, MUST, Babol, Iran

:Keywords
Branding, Extended Enterprise (EE), Virtual Enterprise (VE), Collaborative Network